Websites
Design for the web is a multifaceted task. We have a strict process to
- identify the scope of work
- write a functional spec for approval
- design an interactive site map
- design top level pages then 2nd/3rd/4th level pages
- build Photoshop layered files as required to delineate all page permutations
- build out the back end
- test and publish
Some sites are large database-driven sites, others are small custom-built hard-coded sites. We’ve done extensive work with open source software including WordPress, which offers a robust blogging platform and a free content management system so that site maintenance can be done from any browser by a non-web-skilled person.
Debevoise & Plimpton LLP
For the homepage of this global law firm we selected several fine art photos that conveyed either a sense of place or a metaphor for problem solving. A different image appears on each homepage refresh. We also produced video segments for the recruiting section. Firm: Ross Culbert & Lavery, Inc. visit site
Cahill
Cahill is a prominent Wall Street law firm. Their downtown location is germain to their image. We photographed downtown streetscapes to add a sense of location to the website. Location photos by Michael Aron. Portraits by Michael Paras. Firm: Ross Culbert & Lavery, Inc. visit site
Entwistle & Cappucci LLP
Entwistle & Cappucci is a national law firm with a recent increased presence in Manhattan. This was key to their growth and business development strategy. We photographed the view from their midtown office in a full 360 degree shot, placing their brand image firmly in the center of NYC. Firm: Ross Culbert & Lavery, Inc. visit site
135W50
135 West 50 is a large commercial building in the heart of the midtown corporate corridor. We provided all printed and electronic collateral and advertising until the building was fully leased, then sold for a tremendous profit. Firm: Ross Culbert & Lavery, Inc. [offline]
TransPort
TransPort is a 10,000 acre commercial logistics site in Denver. We designed their brand image and print collateral as well as all electronic and print advertising. This website delivered a tremendously complex offering is a clear and easy-to-navigate Flash-based interface. Firm: Ross Culbert & Lavery, Inc.

