Herb Lubalin Drove a Racing Green Volvo P1800 ES

By March 22, 2012 Commentary

Herb Lubalin was my teacher, mentor, and boss. He was virtually mute, ambidextrous, and amazingly talented.

Early Herb Lubalin Design Studio Sign

Early Herb Lubalin Design Studio Sign

I rescued this brass sign from the trash when I worked there back in the 1980s. Read his brief biography here. My favorite memory is driving around with him in his fantastic Volvo P1800 ES, a tour de force of automotive design. Herb definitely had style. This sign definitely is the work of Tom Carnase, and you can see a resemblance to the New York Magazine logo he modified years later.